Don’t look to the media for an answer. I did a quick scan of Canada’s major newspapers (the online front pages), English and French, and all I found was the Star article above (questioning Earth Day Canada’s corporate sponsorship) and this cute human interest piece in La Presse (following a 9 year old who launched a “véritable petite révoltuion écologique dans son école primaire”). Both stories were buried beneath news of record gas prices, dropping interest rates, and Habs fans rioting. A Google News search wasn’t much more positive than my initial survey. But doesn’t it seem to be the case that more of us are more interested in the fate of the planet than ever?
You wouldn’t know it, if you only follow mainstream media. If you do care, and you live in Ontario, make an Earth Day Resolution (like the kind that you make for the new year, but focus on the planet and not your waistline. Or both. But definitely the planet.) and mail it in to info at ocic dot on dot ca, and check out the Ontario Council for International Cooperation’s news page to see what others are pledging. And if you don’t live in Ontario, or you do but you just want to spread your pledge a bit, check out 43things or TakingITGlobal’s Commit tool or fbook app (if you find bugs in either of the TIG tools, email broken at takingitglobal dot org).
Oh, and check out this video. It’s not strictly about earth day, but it’s cute: